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72 Katie Warner Johnson – CEO at Carbon38 on the Three Crucial Phases of Building Your Brand

72 Katie Warner Johnson – CEO at Carbon38 on the Three Crucial Phases of Building Your Brand

Katie Warner Johnson went from Ballerina to Broadway dancer, Wall Street analyst and fitness instructor before ultimately starting what is now Carbon 38. 

The company which started out as a content driven site showcasing the contents of influencer’s gym bags is now a premier e-commerce destination for performance fashion. Through a curated selection and exclusive collaborations, they’re blurring the boundaries between functional activewear and progressive street style. 

Katie’s unique story brings a new light to the entrepreneurial journey—listen in to learn why she believes female CEOs are over mentored and under sponsored, and how Carbon38 is helping to change that.

You can subscribe and listen to The Mentor Files on Apple Podcasts.

(And please be sure to leave me a rating and review!)

The Mentor Files on Apple Podcasts

“We’ve in a way formed a sisterhood of traveling spandex.” – Katie Warner Johnson

Links Mentioned:

“I was essentially a ringleader performer, trying to get people to rally around a lot of uncertainty.” – Katie Warner Johnson

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